Association & Club Online Surveys

Benefits of Online Surveys

Did you know that online surveys offer many advantages over paper or phoned based surveys? Read more...

Quick Tips

  • Offer incentives such as prizes
  • Keep it short
  • Keep it relevant to your association members
  • Focus on what association members find important
  • Cover both what association members like and dislike
  • Preserve the confidentiality of individual responses

How can associations and clubs use online surveys?

There are many types of online surveys that can be conducted by associations and clubs, such as student associations and sports clubs.

  • Activity or Course Evaluations Survey - The association members evaluate the contents of the course and the instructor who taught the course or the person that supervise the acivity.
  • Association Climate Survey - The association members evaluate how they feel at the club and how they feel about the club or association generally.
  • Event Feedback Survey - The association members provide feedback on a events in which they took part.
  • Event Planning Survey - The association members provide feedback on what events they would like the association or club.
  • Association Position Survey - The association members provide feedback on what position they think the association or club should take on a particular issue facing the association. This input can be used to plan the associations response to the issue and to generate discussion on the issue with members.
  • Elections - The association members for who they would like to elect to different positions within the association's management team.

How often should surveys be conducted

Depending on the type of survey, the survey should be conducted once or twice a year in order to see if there is a trend or a progression. For surveys such as a Association Climate Surveys, it might be preferable to conduct the survey once at the beginning of the year or session and once at the end of the year or session. That ensures that the same members respond to the survey on both occasions. It is easier to spot trends when the participants responding to the survey are the same.

Interceptum allows you to copy an existing survey and all its questions. A new set of data can then be gathered for each period in which the survey is conducted.

Have a printed copy of the survey available

A print copy of the survey is especially important for surveys which involve parents. Not all parents have a computer or access to the Internet. In an effort to reduce costs, you should strongly encourage parents to complete the survey online. One good way of doing this is offering prizes.

With Interceptum, you can print out a paper copy of your survey and mail it home or send it home with the club members. Your staff can then use the completed paper copy to enter the results via the Interceptum web site. The results will then be included with the results collected online.

Increase the response rate

For most association surveys, the key factor that will increase participation is your ability to communicate the importance of the survey to your members. You have to let them know you are doing this to improve the quality of their association or club.

Keeping the survey within a reasonable length will also help the participation rate. If the survey is too long, you run the risk that participants will abandon it mid-way through. Preferably, the online survey platform you use should offer the option of letting participants save their work and come back to it later. Interceptum offers such a feature.

Another way to boost the participation rate is to give incentives or prizes: diner for two, money, gift certificates, tickets to shows, electronic equipment, etc.

Creating your association or club online surveys with Interceptum

If your survey deals with sensitive subjects, we recommend that you mandate Interceptum to administer the survey for you. You can draft your own questionnaire that we will review. We will create the online version, send invitations to participants, and compile results for you. That way you can guarantee anonymity and obtain accurate results for your sensitive subjects.

The Interceptum online survey platform offers a wide selection of features to create association or club surveys. You will find all the necessary information to create and deploy your survey with Interceptum on our web site.

Creating your association or club survey with Interceptum is very easy. All you need to do is follow these simple steps. We also provide a printable getting started guide and a video getting started guide.

  • Create a free account
  • Create your survey and questions, and test it to make sure your skip logic is correct
  • Subscribe to Interceptum
  • Send email invitations to your association or club members
  • Create a report and see the results in real-time


Associations and clubs can use online surveys to obtain information that is critical to their success. Ideally, these online surveys should be conducted on a regular basis in order to monitor progress and the impact of any changes you may have made based on the results of earlier surveys.

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